Recent Posts

6 Benefits of DuPont’s Global HR Technology Transformation

6 Benefits of DuPont’s Global HR Technology Transformation

Employee expectations have changed. Technology has transformed the way they connect to each other and consume information in their personal lives. And they want the same level of service, convenience, and access to the information they need at work. The companies that not only recognize this, but also adapt to... Read More»

Salesforce Admins: Everyday Office Superheroes

Salesforce Admins: Everyday Office Superheroes

There could be a superhero in plainclothes sitting in the cube next to you. They don't have a mask or cape, but they possess some of the most extrodinary superpowers, the likes of which haven't been seen in any comic book. Who am I talking about? I am talking about... Read More»

How Apple's Tim Cook Handled a Customer Complaint, and What CEOs Can Learn From It

How Apple's Tim Cook Handled a Customer Complaint, and What CEOs Can Learn From It

In the age of the empowered customer, the cost of an unhappy customer can be astronomical. All it takes is one tweet, one YouTube video, or one reddit thread to spark a social-media PR nightmare. That’s why engaging with your customers has never been more critical. This is something that... Read More»

Insurance Industry Takes to the Cloud

Insurance Industry Takes to the Cloud

A host of smart insurance industry executives are moving their organizations into new territory, forging a whole new way of doing business. They’re taking hold of some big trends sweeping across the entire business and insurance industry landscape: big data, mobile, and the cloud. It’s a radically different business model... Read More»

5 Sure Signs That You're Ready for Promotion

5 Sure Signs That You're Ready for Promotion

I loved my first job. I loved it so much that I stayed for three years. By the time I left, however, the elements that had attracted me in the first place had pretty much diminished. The truth is, I felt more than ready for my next challenge. You may... Read More»

What Is Net Neutrality? What Businesses Need to Know

What Is Net Neutrality? What Businesses Need to Know

On a recent episode of Last Week Tonight, John Oliver motivated thousands of viewers to leave comments about net neutrality on the FCC website. It’s obvious that internet users are passionate about net neutrality, but what does it all mean for business? Thought leaders from Harvard, Wharton—and HBO—weigh in. John... Read More»

Dreamforce: You Know What I Meme?

Dreamforce: You Know What I Meme?

As Dreamforce approaches, we've seen members of the Salesforce community express their enthusiasm on social media. Sometimes words just don't quite capture the excitement, which is why we created these Dreamforce memes to help you tell the world exactly how pumped you are. All the Things SaaSy Yes, Dreamforce is... Read More»

SlideShare: Do's & Don'ts of Social Selling

SlideShare: Do's & Don'ts of Social Selling

Although it has been slow to gain mainstream momentum as a sales tactic, social selling has been generating results. According to Socially Centered Selling, all the way back in 2012, 72.6% of salespeople who used social selling outperformed their peers. Top performers have been using social selling to get results... Read More»

4 Steps for Building Social-Savvy Marketing Campaigns

4 Steps for Building Social-Savvy Marketing Campaigns

By now, most marketers know that social media can play an important role in any marketing campaign. But knowing is only half the battle. When it comes to incorporating social into a marketing strategy, how do you actually do it? We recently sat down with Dawn DeVirgilio (@dawndevirgilio), the global... Read More»

Why You Don’t Need a Developer to Run Your Business From Your Phone

Why You Don’t Need a Developer to Run Your Business From Your Phone

The benefits of mobile technology on the workforce are only increasing. Businesses that empower their employees with mobile tools are seeing better productivity, streamlined processes, improved customer relationships, and more. And often it’s the simplest solutions, built by non-developers, that make the biggest impact. Patrick Solum is the Marketing Director... Read More»