Recent Posts

#DF14Emerging: The Dawn of Wearables in Business

#DF14Emerging: The Dawn of Wearables in Business

Steve Jobs introduced the iPhone for the first time just seven years ago. When he held it up for the world to see, he shared the three main use cases: a touch-screen music player, a next generation phone, and an internet communications device. There were only three sensors on the... Read More»

"The Sales Process Map": A New Salesforce E-Book

"The Sales Process Map": A New Salesforce E-Book

The terms "Sales Funnel" and "Sales Process" are words that nearly any professional would recognize. However, a shocking minority of professionals and businesses actually understand their sales process or have a concept of what it even looks like. With technology adding more channels and changing customer behavior on a daily... Read More»

8-Minute Employee Advocacy

8-Minute Employee Advocacy

Approaching the idea of employee advocacy can be a lot to wrap your mind around. It involves a lot of planning and support to get advocacy off the ground. While the initial set-up requires plenty of forethought, once a program is in place (especially when using an employee advocacy platform),... Read More»

4 Keys to Landing a Career in Recruiting

4 Keys to Landing a Career in Recruiting

You asked; I will answer. The #1 inmail question I receive is: "How do I get into Recruiting?" I'm interested by the volume of millennials targeting a career in recruitment. When I got into it, no one ever really dreamed of becoming a recruiter or went to school for it.... Read More»

Just Show Up.

Just Show Up.

I'm frequently asked what the fastest way is for someone to build a business. It's usually positioned like this: "What would you do if you were starting over today without the contacts and associates you have made over the years?" My answer has remained consistent throughout the years. Just show... Read More»

How to Find Your Hidden Gem at Dreamforce

How to Find Your Hidden Gem at Dreamforce

Remember the last scene of Raiders of the Lost Ark? The one where Army Intelligence agents wheel away the Ark into a giant government warehouse among a countless number of crates? As a Dreamforce attendee, you might feel the same way when searching for your sessions — but don't despair!... Read More»

IT Visionaries: Improving Hospital Collaboration with a Mobile, Social Intranet

IT Visionaries: Improving Hospital Collaboration with a Mobile, Social Intranet

Employees of today want to work the way they live. This means being empowered by social and mobile tools. David Baker, VP of IT for St. Joseph Health, recognized this and set out to build a social and mobile solution to increase collaboration and improve productivity for employees at 14... Read More»

The Devil Wears Pajamas

The Devil Wears Pajamas

Let’s relive a classic scene from the 2006 movie, The Devil Wears Prada. Andie, a would-be journalist played by Anne Hathaway, has recently taken an internship at a high-end fashion magazine. Miranda, the magazine's exacting editor-in-chief (played by an inimitable Meryl Streep), is sifting through a collection of clothing for... Read More»

Announcing the Service Surfboard Award Winners for Dreamforce '14

Announcing the Service Surfboard Award Winners for Dreamforce '14

This year, the Service Cloud and Desk.com teamed up to host the very first Salesforce Service Surfboard Awards, opening up the opportunity for employees, customers, and partners to nominate Service Cloud and Desk.com customers for an award in 20 different categories. Salesforce wanted to recognize the amazing ways in which... Read More»

How to Create a Marketing Plan for Small Businesses

How to Create a Marketing Plan for Small Businesses

Many entrepreneurs define themselves as free spirits, unfettered by convention. However, while these traits may be real boons to the creative process, there are times when it pays to do things by the book. This is especially true when it comes to devising a viable marketing strategy. A detailed marketing... Read More»