Recent Posts

Why—And How—You Should Build Your Personal Brand

Why—And How—You Should Build Your Personal Brand

“Life isn’t about finding yourself; it is about creating yourself” – George Bernard Shaw Whether we like it or not, we are the managers of our own personal brand. Here are the three things I have done to build my personal brand—and you can too! 1. Shine Bright Like A... Read More»

What You Say on Social Media Influences How People Invest

What You Say on Social Media Influences How People Invest

Investors are influenced by research they find in social media—and companies that reach out can create relationships and a competitive advantage. Moreover, this strategy is likely to become more, not less, important as younger digital natives become wealthier, because they rely on and are influenced by social media more. Having... Read More»

Optimize the High Touch of High-Tech Customer Service

Optimize the High Touch of High-Tech Customer Service

As customers seeking help, we know we want fast, responsive service. That’s obvious. We are less aware of how the tone and language of the real person or automated voice responses affect us. Yet with apt use of big data analytics, companies can customize customer service to answer specific questions... Read More»

Building Your Prospecting Engine

Building Your Prospecting Engine

I admit it: if I had to think about prospecting, I probably wouldn’t do it. I can find any excuse not to prospect, kind of like I can find any excuse not to work out or eat healthy. However, if I don’t prospect consistently, I end up with no pipeline—which... Read More»

Getting the Unsaid Said: The Key to Collaboration, Innovation, and Growth

Getting the Unsaid Said: The Key to Collaboration, Innovation, and Growth

Have you ever thought, “If only they had told me what was really going on and what they wanted, I could have done something about it”? Or, perhaps at times you have withheld opinions and ideas and thought to yourself, “Why bother sharing my opinion? What difference will it make?”... Read More»

Early Failure Is Better than Late Failure

Early Failure Is Better than Late Failure

There’s a well-worn sales adage that says that the next best thing to a ‘yes’ is a fast ‘no.’ Of course this is true. Spending time on a sales opportunity you’re not going to win is a waste of time. Thankfully, some buyers understand this, and will treat you respectfully,... Read More»

Salesforce Community Cloud: The Next Big Enabler of Customer Engagement

Salesforce Community Cloud: The Next Big Enabler of Customer Engagement

Investments in digital experiences and communities are expected to skyrocket to more than 230 percent. Rapid growth like this rarely goes unnoticed, as is the case with salesforce.com’s newest Community Cloud. Community Cloud marks a significant shift in the way companies interact with customers, providing a powerful platform that combines... Read More»

14 LinkedIn Tips for Salespeople to Use Each Day

14 LinkedIn Tips for Salespeople to Use Each Day

LinkedIn is the most important platform for salespeople to master. I can’t even describe how huge my crush is on LinkedIn. There are a number of ways that salespeople can make great use of LinkedIn on a daily basis. Here are several strategies and tactics that you can put to... Read More»

"Grow Your Small Business With Salesforce": A New Salesforce E-Book

"Grow Your Small Business With Salesforce": A New Salesforce E-Book

For small businesses, the opportunity to scale is tremendous. With the right tools and a solid foundation, every small business has an exciting opportunity to grow their operation. By making their teams more efficient, generating more leads, and closing more deals, a CRM solution like Salesforce can be instrumental in... Read More»

4 Vital Lessons Sales Teams Should Take from Customer Service

4 Vital Lessons Sales Teams Should Take from Customer Service

Companies that want to achieve a high Net Promoter Score should ask themselves one key question: are your sales reps truly trying to help prospects, or are they only trying to help themselves? Customers form their first and most lasting impression of your company during the very first sales conversation.... Read More»