Recent Posts
Understanding the Magic Quadrant's New Name
| May 21 2013Understanding the Magic Quadrant's New Name
May 21 2013
Gartner, Inc., recently released its 2013 Magic Quadrant for the CRM Customer Engagement Center* report naming Salesforce.com a leader, something we are very proud of and is a testament to the hard work and innovation that has gone into building our products and servicing our customers. You can download a... Read More»
7 B2B Strategies for LinkedIn Marketing
| May 20 20137 B2B Strategies for LinkedIn Marketing
May 20 2013
LinkedIn marketing continues to pick up steam, as more and more businesses, particularly B2B businesses, realize the importance and value of creating a comprehensive strategy for one of the world's largest social networks. Last week, over 1,000 attendees joined author and digital strategist Brian Carter for a Salesforce Marketing Cloud... Read More»
The Simple Economic Principle Ruining Your Marketing Content
May 17 2013
Your marketing department is a content machine. You're publishing daily blog posts, cranking out new white papers every month, and creating clever and engaging content for your social media channels. But no matter how much content you produce, your content isn't impacting traffic, increasing engagement, or converting new leads. What... Read More»
The Cloud as a Process Reengineering Platform
| May 17 2013The Cloud as a Process Reengineering Platform
May 17 2013
The Cloud is in many ways a reengineering platform. Technology reengineering in the form of trading proprietary data centers and help desks for those remote. Financial reengineering in trading IT capex for opex. But for the most part companies have stayed away from large business process engineering projects around cloud... Read More»
10 Best Practices for Social Media Advertising
| May 16 201310 Best Practices for Social Media Advertising
May 16 2013
Social media advertising is a complex process that requires planning, research, testing and measuring all within a single campaign. And while much of it is trial and error, there are some best practices that can help guide you through your social media advertising initiatives. As part of our latest ebook,... Read More»
IT's Matter
| May 16 2013IT's Matter
May 16 2013
Ten years ago, this month, the technology world was shaken a little bit. The behemoth of an industry known as Information Technology was poked in the eye by Nick Carr, who famously hypothesized that “IT Doesn’t Matter”. Perhaps if the article did not have a provocative headline or did not... Read More»
Envisioning A Connected Nation
| May 16 2013Envisioning A Connected Nation
May 16 2013
Just as companies need to keep pace today with always on, connected customer, the same applies to governments. A new generation of citizens is demanding that government operate at the speed and ease of the mobile, social and cloud apps, and services they use everyday. Simultaneously, a revolution is taking... Read More»
Salesforce Chatter Mobile: Powering Micro-Moments with Files
May 15 2013
No one can argue the impact mobile devices have had on our personal lives. Now we can check off tasks on our to-do list anywhere we find ourselves with a spare moment. Just last week I ordered contact lenses, posted photos to Facebook and even made a payment on my... Read More»
It’s All a Balancing Act: Balancing Territories to Optimize Your Sales Potential
May 15 2013
When account planning at Salesforce we work to balance the territories among our sales representatives. This way we cover all the gaps, maintain a high morale, and ultimately drive more wins. Cover the gaps – to help develop your team Our balancing act starts with segmentation. It’s important to divide... Read More»
5 Steps to Running Your Entire Business in the Cloud
| May 14 20135 Steps to Running Your Entire Business in the Cloud
May 14 2013
by Andrew O’Driscoll, CEO and Founder of Clear Task. See Andrew analyze the topic in this video. Five Steps to Running Your Entire Business in the Cloud I founded Clear Task 8 years ago to help companies move to the cloud, which at the time was in its infancy. Through... Read More»
