Recent Posts

Introducing the Small Business Spotlight Series

Introducing the Small Business Spotlight Series

At Salesforce we have the pleasure of working with some of the most innovative and exciting small businesses in the world. These small businesses make up the backbone of our company and keep us focused on what really matters: our customers. To showcase some of our incredible small business partners,... Read More»

How a Desk Job Can Kill You

How a Desk Job Can Kill You

In business, spending extended time sitting is generally unavoidable, but doctors are becoming increasingly aware of the dangerous health effects associated with constant sitting. Standing all day may not be possible, but there are some tips and tricks to try to combat some of the negative side effects of being... Read More»

4 Steps to Make Thanking Your Employees a Regular Habit

4 Steps to Make Thanking Your Employees a Regular Habit

Thanking your employees this week is at best a cliché, and at worst hollow and counterproductive. The littany of emails, blog posts and other messages expressing thanks to your team and employees has been in full effect all week. Many of these messages are indeed heart-felt and genuine. But the... Read More»

4 Reasons Every Day Should Be Thanksgiving for Salespeople

4 Reasons Every Day Should Be Thanksgiving for Salespeople

For those of us in the U.S., Thanksgiving will soon kick off the holiday season. It’s a national day for unplugging and connecting with the people who matter most. Yes, it’s a day for eating turkey, but more importantly, it’s a reminder to be grateful for all the blessings in... Read More»

4 Steps to Plan Smart Marketing Campaigns with Salesforce

4 Steps to Plan Smart Marketing Campaigns with Salesforce

Salesforce is a springboard for amazing marketing campaigns. It enables you to segment customers by behavior or activity, report on the results of marketing initiatives, or create lists. When your Salesforce Leads and Contacts perform certain activities you think are important — downloading an ebook, for example, or calling a... Read More»

ICYMI: The NYC Salesforce World Tour

ICYMI: The NYC Salesforce World Tour

What a memorable day in New York City! Yesterday Salesforce hosted our biggest New York event ever. We announced two big launches — the next generation of Social Studio, and the all-new Salesforce1 Mobile App. Thank you to everyone for an incredible show where we brought the energy of Dreamforce... Read More»

10 Steps to Getting Started with Reports and Dashboards

10 Steps to Getting Started with Reports and Dashboards

Reports and dashboards are a critical component of the Salesforce Sales Cloud, delivering insight to sales reps, managers, and executives across your company, and on any device. But lately, I have been getting a lot of questions about best practices around reports and dashboards in Salesforce. Regardless of whether you... Read More»

B2B Sales Benchmark Research Finds Some Pipeline Surprises [INFOGRAPHIC]

B2B Sales Benchmark Research Finds Some Pipeline Surprises [INFOGRAPHIC]

Implisit analyzed the pipelines of hundreds of companies to discover the channels that deliver the highest conversion rate. Are you focusing on the right channels? B2B sales processes are complex, with myriad stakeholders and prolonged decision cycles. That’s why it’s hard to know from the top of your head what’s... Read More»

Are You Missing a Critical Component of Your Lead Scoring Model?

Are You Missing a Critical Component of Your Lead Scoring Model?

Effective lead scoring means sales teams receive higher-quality leads and can focus on those with the greatest potential to convert. Implementing a great lead scoring model can put you on the fast track for increased productivity from your sales team, higher conversion rates, and a larger bottom line — all... Read More»

"Communities: The New Key to Business Success": A New Salesforce E-Book

"Communities: The New Key to Business Success": A New Salesforce E-Book

The collaborative economy is redefining the way we work — blurring the lines between employees and customers — and many new companies are thriving by connecting peers to one another. But what impact does the collaborative economy have on traditional B2B or B2C companies? It's significant. Your customers, employees and... Read More»