Recent Posts

"5 Dreamforce Announcements That Will Shape Service in 2015": A New Salesforce E-Book

"5 Dreamforce Announcements That Will Shape Service in 2015": A New Salesforce E-Book

The modern customer is armed with the tools to conduct thorough research when making a purchasing decision. This empowered customer is hard to obtain and even harder to keep. As a result, customer service is the key to business success, but the expectations are incredibly high. Do you have the... Read More»

It's a Scary World Out There — But Don't Let Fear Govern Your Sales Process

It's a Scary World Out There — But Don't Let Fear Govern Your Sales Process

While everyone may be thinking of their Halloween costume or what tricks or treats they may provide, as sales leaders we must consider the bigger picture. It is a scary world out there, with plenty of things to fear: the future of the business cycle, new taxes that will hit... Read More»

The Best Career Advice from Salesforce’s Woman of the Month

The Best Career Advice from Salesforce’s Woman of the Month

We like to say that Salesforce is a team sport. So it comes as no surprise that this month’s MVP is Kayleigh Roberts, an Associate Sales Engineer and true team player in Salesforce’s Toronto office. In her first two years at the company, Roberts has consistently gone the extra mile... Read More»

Expectation Setting is Key

Expectation Setting is Key

This may seem obvious, but it's not: many of the issues we face in life can be addressed by setting realistic expectations and meeting them. Sound too simple to be true? Here are a few daily examples where expectation-setting makes a huge difference: The weather forecaster is wrong and it... Read More»

6 Tips for Hiring for Your Customer Support/Help Desk

6 Tips for Hiring for Your Customer Support/Help Desk

When you are filling IT customer-support and help-desk positions, getting the right people is critical. They interact with both your internal team and your customers, and the satisfaction of both of these groups is a priority. With that in mind, we’ve put together some steps that will help you find... Read More»

"Introducing the New Salesforce Analytics Cloud": A New Salesforce E-Book

"Introducing the New Salesforce Analytics Cloud": A New Salesforce E-Book

For years, business has been divorced from data. Despite the undeniable advantages of data-driven decision-making, tools that give modern businesses a comprehensive — and comprehensible — view of their data are rare, if they exist at all. Business intelligence (BI) is a field that has attempted to close the gap... Read More»

How to Create Compelling Value With Account Planning [WEBINAR]

How to Create Compelling Value With Account Planning [WEBINAR]

Much has been said about the research that buyers are, on average, 57% of the way through their buying process before engaging with a supplier. But what would happen if you were already selling and engaging with the prospect about their business needs and establishing critical relationships? What if you... Read More»

Why Your Social Recruiting Isn’t Working

Why Your Social Recruiting Isn’t Working

These days, social recruiting is the norm. According to Jobvite’s 2014 Social Recruiting Survey, 93% of recruiters use or plan to use social recruiting, and 73% plan to increase their investment in social this year. Despite the pervasiveness of social media, however, the majority of recruiters (82%) see their social... Read More»

The Top 3 Mistakes Salespeople Make When Making the Pitch

The Top 3 Mistakes Salespeople Make When Making the Pitch

Salespeople so look forward to demos and presentations that they skip most of the steps and milestones in their sales process to get there. According to Objective Management Group’s statistics, 91 percent of salespeople don’t have or follow a sales process, and 83 percent conduct demos and presentations at inappropriate... Read More»

"10 Dreamforce Announcements That Will Shape Sales in 2015": A New Salesforce E-Book

"10 Dreamforce Announcements That Will Shape Sales in 2015": A New Salesforce E-Book

Being an industry leader is a vulnerable position in any market. The pressure to continue to do what's made you successful and shirk the need for innovation often becomes too great to resist. While this once was a strategy that could sustain an advantage for years, companies that fail to... Read More»