Recent Posts

Next Level: Gamification in the C-Suite

Next Level: Gamification in the C-Suite

Gamification is nothing new. From digging for prizes buried deep inside Cracker Jack boxes to accruing frequent-flyer miles to earning mayoral status on the mobile app Foursquare, the concept of applying gaming techniques to engage and motivate people to participate in everyday tasks has been a marketing tactic in companies’... Read More»

75 Digital Marketing Stats from Salesforce Marketing Cloud Research

75 Digital Marketing Stats from Salesforce Marketing Cloud Research

Over the past year, Salesforce Marketing Cloud has conducted a number of original research studies, benchmark reports, and marketing leadership surveys. All of this new research has given us quite a library of data and mind-blowing statistics on how both brands and consumers use technology to interact with each other.... Read More»

3 Tips for Connecting on LinkedIn the Smart Way

3 Tips for Connecting on LinkedIn the Smart Way

As salespeople, we are always interested in growing our networks, and LinkedIn is the ideal platform for that. On LinkedIn you can find just about anybody that might be a prospect, partner, or maybe even just a good person to know in your industry. So how do we go about... Read More»

Never Stop Improving Your Customer Support

Never Stop Improving Your Customer Support

“Good, Better, Best. Never let it rest. Until your good is better and your better, best." That’s the mantra of the Desk.com customer support team (called the WOW team). We continually try to improve the way we work, and make smart choices that help us be more efficient, and offer... Read More»

IT Visionaries: How to Get IT a Bigger Seat at the Table

IT Visionaries: How to Get IT a Bigger Seat at the Table

You may recognize Brown-Forman not by its name, but by the spirits and wines in its brand portfolio. Among them are Jack Daniel’s Tennessee Whiskey, Southern Comfort, and Herradura Tequila. Founded in Kentucky in 1870, the company’s products are now sold in more than 160 countries. Brown-Forman has long been... Read More»

Salesforce on the Go: 7 Mobile-Ready Apps Customers Love

Salesforce on the Go: 7 Mobile-Ready Apps Customers Love

The AppExchange has hundreds of apps that help you run your business from your phone and get more done. But evaluating which apps are right for your business can be overwhelming, so we asked customers to share their favorites. During a Dreamforce ’14 session, we featured 7 mobile apps recommended... Read More»

How Small Businesses Can Improve Paid Ads WITHOUT Frustrating Your Customers

How Small Businesses Can Improve Paid Ads WITHOUT Frustrating Your Customers

Whether it’s Facebook, Google or any of the other free services we use every day, ads are a part of our online lives. Some target us by our search habits, some don’t seem to be directed at us at all — and others are just plain annoying. The small pay-per-click... Read More»

Four Reasons to Treat Your Seasonal Staff Like Full-Time Employees

Four Reasons to Treat Your Seasonal Staff Like Full-Time Employees

We’ve officially entered the holiday season, and with it comes a glut of temporary employment opportunities. But a lot of companies still aren’t sure how to treat their seasonal employees. Every year we hear horror stories of long hours, broken promises, and a general mistreatment of temporary staff. And that’s... Read More»

Small Business Spotlight: How George Street Photography & Video Built a Culture of Success

Small Business Spotlight: How George Street Photography & Video Built a Culture of Success

Founded in 2004, George Street Photo & Video is a multimedia agency focused on changing the wedding photography industry. As President, Michelle Mantel works to make the founders’ vision of a company built differently from any other in the industry a reality. In this latest “Small Business Growth series interview,... Read More»

4 Killer Tips for Supercharging Your Sales Coaching Sessions

4 Killer Tips for Supercharging Your Sales Coaching Sessions

Coaching is the #1 thing leaders do to drive the performance of their teams. Not surprising then that the Sales Executive Council found that sales reps who received 3+ hours of coaching per month had 17% higher goal attainment than reps who received less than 2. But despite the huge... Read More»