Recent Posts

5 Ways to Be More Grateful

5 Ways to Be More Grateful

Around this time of year there's one word on everyone's mind: gratitude. Thanksgiving time brings the ideas of thankfulness and gratitude into focus. No matter how demanding your job is, your biggest hindrance to enjoying life may be an attitude of ingratitude. If you allow yourself to be unhappy, everything... Read More»

How to Incentivize Your Content Marketing Team

How to Incentivize Your Content Marketing Team

Smart marketers know that content marketing metrics can be used to optimize future strategy. But, these same metrics can also be used to reward and incentivize individual contributors. Incentivizing a content marketing team — similar to how many sales teams function — can keep the team accountable and boost results.... Read More»

4 Ways to Put a Little Personality Into Selling

4 Ways to Put a Little Personality Into Selling

The concept of selling based on your buyer's personality style has been around for a while, but I'm often surprised at how many sales professionals aren't familiar with it. Knowing the four basic personality styles in the model can help you communicate and build a relationship with your prospects, increase... Read More»

Introducing the Small Business Spotlight Series

Introducing the Small Business Spotlight Series

At Salesforce we have the pleasure of working with some of the most innovative and exciting small businesses in the world. These small businesses make up the backbone of our company and keep us focused on what really matters: our customers. To showcase some of our incredible small business partners,... Read More»

How a Desk Job Can Kill You

How a Desk Job Can Kill You

In business, spending extended time sitting is generally unavoidable, but doctors are becoming increasingly aware of the dangerous health effects associated with constant sitting. Standing all day may not be possible, but there are some tips and tricks to try to combat some of the negative side effects of being... Read More»

4 Steps to Make Thanking Your Employees a Regular Habit

4 Steps to Make Thanking Your Employees a Regular Habit

Thanking your employees this week is at best a cliché, and at worst hollow and counterproductive. The littany of emails, blog posts and other messages expressing thanks to your team and employees has been in full effect all week. Many of these messages are indeed heart-felt and genuine. But the... Read More»

4 Reasons Every Day Should Be Thanksgiving for Salespeople

4 Reasons Every Day Should Be Thanksgiving for Salespeople

For those of us in the U.S., Thanksgiving will soon kick off the holiday season. It’s a national day for unplugging and connecting with the people who matter most. Yes, it’s a day for eating turkey, but more importantly, it’s a reminder to be grateful for all the blessings in... Read More»

4 Steps to Plan Smart Marketing Campaigns with Salesforce

4 Steps to Plan Smart Marketing Campaigns with Salesforce

Salesforce is a springboard for amazing marketing campaigns. It enables you to segment customers by behavior or activity, report on the results of marketing initiatives, or create lists. When your Salesforce Leads and Contacts perform certain activities you think are important — downloading an ebook, for example, or calling a... Read More»

ICYMI: The NYC Salesforce World Tour

ICYMI: The NYC Salesforce World Tour

What a memorable day in New York City! Yesterday Salesforce hosted our biggest New York event ever. We announced two big launches — the next generation of Social Studio, and the all-new Salesforce1 Mobile App. Thank you to everyone for an incredible show where we brought the energy of Dreamforce... Read More»

10 Steps to Getting Started with Reports and Dashboards

10 Steps to Getting Started with Reports and Dashboards

Reports and dashboards are a critical component of the Salesforce Sales Cloud, delivering insight to sales reps, managers, and executives across your company, and on any device. But lately, I have been getting a lot of questions about best practices around reports and dashboards in Salesforce. Regardless of whether you... Read More»