Salesforce for Google AdWords Blog - Learning Center

• Search Campaign Success with Google AdWords

  Kraig Swensrud Sep 24, 2007

  The Salesforce for Google AdWords hands-on lab was one of the most impacted sessions of Dreamforce 2007.  Unlike many of the track sessions which will be posted to YouTube and/or Google Video this week, a hands-on lab doesn't lend itself well to an exciting video replay.  However, many folks have asked for a copy of the slides that were used during the hands-on lab, which you can now download here:

  Download: Hands-On: Search Campaign Success with Google AdWords (2MB PDF)

  

  Special thanks to Sean Whiteley for leading the session, and to the amazing team of Google AdWords gurus that delivered killer content: Ty Heath, Kristina Cutura, and Justin Vinluan (pictured above from right to left)

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• Salesforce for Google Adwords Learning Center

  Kraig Swensrud Jun 25, 2007

  To get you started with Salesforce and Google Adwords, we have created a series of short training topics that will help you up get up and running.  You can also check your knowledge by taking the quiz associated with each lesson. This training content is updated regularly and you will always find the latest at the official Salesforce learning center

  
  

  Module 1: What is Salesforce for Google AdWords?
  Lesson 1: How Will I Use Salesforce for Google AdWords? - 3 Minutes		Quiz
  Module 2: How Do I Register for Google AdWords?
  Lesson 1: How do I Create a New Google AdWords Account? - 2 Minutes		Quiz
  Lesson 2: How do I Link an Existing Google AdWords Account with Salesforce? - 2 Minutes		Quiz
  Module 3: How Do I Set Up My Website for Lead Tracking?
  Lesson 1: How do I Create a Web-to Lead Form? - 2 Minutes		Quiz
  Lesson 2: How Can I Add Tracking Code to My Website? - 3 Minutes		Quiz
  Lesson 3: How do I Test to Confirm Website Setup is Complete? - 1 Minute		Quiz
  Module 4: How Do I View Tracked Leads with Salesforce for Google AdWords?
  Lesson 1: How do I use the Google AdWords Account Summary? - 1 Minute		Quiz
  Lesson 2: What are the Lead Source and Lead Source Details? - 2 Minutes		Quiz
  Lesson 3: What can I see with Google AdWords Dashboard? - 3 Minutes		Quiz
  Lesson 4: How do the Google AdWords Reports work? - 2 Minutes		Quiz

  
  
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• Process Maps Get a Makeover (...and some Google AdWords Love)

  Kraig Swensrud Jun 18, 2007

  We decided to revamp the popular Sales and Marketing Process Map with all-new Google AdWords goodness.  We've also added some expanded graphics that describe how organizations are effectively using Google AdWords as a lead generation vehicle.  These tools are available in PPT format and we encourage you to customize the processes to match your business.  Please feel free to make them your own and share with other folks in your organization.
  

   

  Sales and Marketing Process Map: Download 3-Slide PPT
  
  Google AdWords Lead Generation Process:  Download PDF 
   
  

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