Ask Wendy
Ask Wendy - June 2006
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Finding the On-Demand Applications You Most Want in the AppExchange: #1 Customer Satisfaction Surveys
Jun 22, 2006
For the second quarter in a row, customer satisfaction surveys remained the number one on-demand application of most interest to our customers. It’s not surprising as most often, the first step toward improving the customer experience is to start surveying customers. Can you tell your CEO what percent of your customers are loyal and what percent are likely to defect? And, better yet, what your strategy is to acquire and retain loyal customers? For best practices in measuring customer loyalty and all kinds of advice on finding the on demand solutions you most want to solve your top business issues, Download finding_the_apps_you_most_want.pdf -
Best Practices in Selecting Applications in the AppExchange
Jun 22, 2006
With the AppExchange, Salesforce customers now have an easy way to address dozens of business needs through the world's first on-demand application-sharing service. The AppExchange directory gives Salesforce customers an easy way to find and install hundreds of on-demand applications designed to solve a wealth of common business challenges. With hundreds of pre-integrated, on-demand applications now available on the AppExchange, you may be wondering where to begin. For some good advice, Download best_practices_in_selecting_applications_in_the_appexchange.pdf
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On-Demand versus On-Premise CRM: There Are Proven Performance Differences
Jun 14, 2006
Over the past five years, CRM users have aligned themselves into one of two camps; those organizations that have implemented, administered, and maintained their CRM systems in-house (On-Premise) and those who have leveraged the services of software as a service (On-Demand) solution providers like salesforce.com to meet their CRM needs. According to recent research conducted by CSO Insights, based on user experiences, On-Demand CRM holds the edge over On-Premise CRM in key areas. If your organization is still debating On-Premise versus On-Demand CRM, this independent research by CSO Insights and available compliments of salesforce.com, is a must read.
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