Many salesforce.com users have started creating Google Alerts to get news on companies they are prospecting or accounts they manage. The web link below allows your team to set up an alert from saleforce.com with a single click. You can choose to get a weekly digest or news as it happens.

Create a web link on the account entity:  Setup Google News Alert set the window parameters as open in a separate window width 800 height 600 use the URL:

http://www.google.com/alerts?e={!User_Email}&f=0&t=4&hl=en&q={!Account_Name}

and set the f and t values as follows depending on requirement...

f=0 as it happens
f=1 once a day
f=6 once a week

t=2 Web
t=3 News & Web
t=4 News

Graham – Salesforce.com Sales Engineer