8 Presentations to Improve Your Social Media Strategy
With over 750 sessions at Dreamforce 2012 and many at Cloudforce as well, there is a lot of content to digest. So let's make it easy. Here are 10 presentations from these conferences that can help you improve your social media strategy.
How to Create a Social Media Command Center
Using Salesforce Marketing Cloud for monitoring and engaging, Cory Hartlen looks at the social media data around Dreamforce in real-time and shows you how to have a command center, whether you're a large corporation or a small business.
Dr. Dean Ornish, founder of the nonprofit Preventive Medicine Research Institute, as well as Clinical Professor of Medicine at the University of California, San Francisco, shares how the need for community and connection is primal.
The Power of Lifestyle Changes and Social Media
How General Electric Uses Social Media to Excel
Marc Benioff speaks with Charlene Begley, president and CEO of GE Home & Business Solutions and senior vice president and CIO for GE, about how GE has transformed the way the company is doing business.
Join Salesforce's Antonio Rumeu and best-selling author Christopher Penn as they present how to calculate true social media Return on Investment.
Social Media ROI: The Basics
LaSandara Brill, Sr. Manager Global Social Media at Cisco, shares how they listen and engage with social media.
Intro to Social Listening
Rebecca Corliss, Head of Content & Social Media at HubSpot, walks you through avoiding mistakes when getting started in social media.
Social Media Makeover: How to Create a Professional Profile
Join Salesforce's Paul Wittenberg, Thomson Reuters' Jen McClure, and CA Technologies Michelle Accardi to learn how to assess where you are in your social media strategy, how others are successfully driving the future of their enterprise, and discover new ways to listen and engage with customers.
How to Assess and Deliver Your Social Media Strategy
How to Create a Killer Content Marketing Strategy
Marketing Cloud's Chief Strategy Officer, Jeff Ragovin provides you with proven tips and examples of brands using great content and best practices to engage their social communities.
Originally posted by the Marketing Cloud here.
What presentations inspire you to enhance your social media efforts? Share your thoughts in the comments below. For more insights on social media strategy, check out our free ebook, How to Develop Your Social Media Strategy.