Category: Cloud

The Best CRM: New vs Old [INFOGRAPHIC]

The Best CRM: New vs Old [INFOGRAPHIC]

Customer relationship management (CRM) is nothing new, but the ways in which sales teams can utilize the platform has evolved significantly. In the past, it was one-way data. Today, data is social and sharable. It enables collaboration between teams for better results. Even more, up to $1.3 trillion in value... Read More»

CRM Tips: Going Beyond the Handshake

CRM Tips: Going Beyond the Handshake

You’ve likely heard the saying, “Business begins with a handshake.” It makes it all sound so simple. But once a customer relationship is established, the challenge is to maintain it. And that’s easier said than done, especially considering that as a business grows, its operations become more complex. A CRM... Read More»

How to Run a Kiosk with Salesforce1

How to Run a Kiosk with Salesforce1

Location-based experiences with connected devices provide an opportunity for organizations to benefit from real-world, contextual engagement with their customers. In this Internet of Customers video series below, we review how Salesforce1 can bridge the physical and digital engagement gap during a customer journey. In our example, the visitor receives a... Read More»

Salesforce.com Summer '14 Sandbox Preview Instructions

Salesforce.com Summer '14 Sandbox Preview Instructions

The salesforce.com Summer ‘14 release is quickly approaching and soon you'll be able to take advantage of exciting new features and functionality. If you are a Sandbox customer, you have the opportunity to get early access to Summer ‘14 in your Sandbox and test new customizations and features before your... Read More»

Subscriptions Boost Customer Engagement and Business

Subscriptions Boost Customer Engagement and Business

As consumers adopt new technologies and adapt their lifestyles to take advantage of them, they gravitate to companies that shift how they do business to make their lives better. One of the major shifts is the growing adoption of subscriptions for goods and services. In a 2013 Economist study of... Read More»

CRM for Dummies: Learn CRM with 5 FREE CRM Ebooks from Salesforce

CRM for Dummies: Learn CRM with 5 FREE CRM Ebooks from Salesforce

Business may begin with a handshake — but once the customer relationship begins, your challenge is to maintain it. A good Customer Relationship Management (CRM) application helps you manage critical customer information in one place — and gives you a complete view of your business. Similar to a CRM for... Read More»

The State of the Market: Salesforce Powered Real Estate CRMs

The State of the Market: Salesforce Powered Real Estate CRMs

The real estate industry is about to rocket out of what can best be described as a vortex. As Realtormag shares, it's all about technology and “there are agents who believe they will exit the business before their lack of familiarity with these (technological) tools becomes a prohibitive disadvantage. As... Read More»

Technology: Understanding the Total Cost of Ownership

Technology: Understanding the Total Cost of Ownership

Understanding the true cost of a technology initiative can help you determine when (or whether) you should take on a new system initiative, usually in combination with some sense of the potential benefits to be realized from the implementation. We’ll discuss different ways to evaluate the Return from a project... Read More»

7 Big Technology Trends Happening in 2014

7 Big Technology Trends Happening in 2014

With several new technology trends on the rise, you can expect some of these changes to take place this year. Check out the trends taking the business world by storm. 1. Cloud Computing Use Rises While cloud computing has been around for a while, the use of cloud storage programs... Read More»

How to Manage the Temperature of Your Building with Salesforce1

How to Manage the Temperature of Your Building with Salesforce1

Connected devices can offer brands exciting ways to distinguish their products and services by proactively engaging with customers, delivering a higher level of satisfaction and ultimately driving deeper brand affinity. In this Internet of Customers video series, we examine how Salesforce1 can help building management organizations leverage Arduino devices to... Read More»