Category: Data.com

Accelerating Sales Requires 3rd Party Data

Accelerating Sales Requires 3rd Party Data

As Andy MacMillan, SVP & GM, Data.com, discussed in the Data.com Keynote at Dreamforce last week, how we think about customer data is changing. Now, you need to look outside the four walls of your business to get the best customer intelligence. While creating this multi-dimensional customer view is critical... Read More»

Your Customer Data Strategy Needs to Evolve for Sales Success

Your Customer Data Strategy Needs to Evolve for Sales Success

How we think about customer data is changing. This was a central theme in yesterday's Salesforce Data.com Keynote at Dreamforce. Andy MacMillan, SVP & GM for Data.com, explained that for years the prevailing wisdom has been that tying all our systems together gives us a 360-degree view of our customers.... Read More»

#DataDash at #DF14: Play, Learn, and Help a Great Cause!

#DataDash at #DF14: Play, Learn, and Help a Great Cause!

So, you’re coming to Dreamforce – we can’t wait to see you! Do you have your checklist of items for San Francisco’s biggest event of the year? √ Luggage √ Hotel √ Dreamforce pass √ Top sessions √ Evening events _ #DataDash challenges Wait, you haven’t planned to participate in... Read More»

5 Data Quality Tips for Sales Excellence

5 Data Quality Tips for Sales Excellence

Ask anyone in sales operations and they’ll nod in agreement that a high performance revenue machine requires a perfect process. Order of operations matters immensely, and those processes require the highest quality data possible to function at peak performance. Salesforce is a vessel, and a mighty useful one. The purpose... Read More»

How Tableau Software Tuned Their Sales Engine for Peak Performance

How Tableau Software Tuned Their Sales Engine for Peak Performance

The need for Sales Ops was something that Tableau Software realized several years ago. While they were growing at a rapid pace, they realized the need to provide better support for their sales teams as they expanded in size and geographies. Evan Randall was their first employee in the Sale Ops role, and he is now the VP of the Sales Ops team. From the beginning, he realized the importance having the right data to keep Tableau's sales performance on track. Read More»

How to Sell Your Amazing Ideas Internally

How to Sell Your Amazing Ideas Internally

You’re the sort of person who is full of good ideas. Some of them could save your company a great deal of money. Others would save valuable time. But does anyone ever listen to you? If only they would. Next time you have one of your light-bulb moments, here are... Read More»

The Party's Over: Are You Ready to Tackle Your 2014 Sales Plan?

The Party's Over: Are You Ready to Tackle Your 2014 Sales Plan?

“Happy New Year!” your CEO says, “Now that we’re through with that, let’s get down to business. How are we going ramp our sales to meet those new revenue targets?” This is the question being asked in companies around the world, and the response that frequently comes back from their... Read More»

4 Big Brands Receive Salesforce Sales Surfboard Awards

4 Big Brands Receive Salesforce Sales Surfboard Awards

This year at Dreamforce, we announced the launch of our Sales Surfboard Awards program. These awards recognized 18 customers — the ones with the most eye-popping stories of innovation and sales success in Sales Cloud, Data.com or Work.com to accelerate performance. Salesforce received over 120+ nominations, so the judges had... Read More»

How to Design the Perfect Sales Competition

How to Design the Perfect Sales Competition

At its core, gamifying sales taps into reps’ already ambitious and competitive nature. It is a simple enough idea, but you’d be surprised at how often sales managers get it wrong. Motivating employees with peer competitions isn’t just about slapping on badges and offering a prize for whomever closes the... Read More»

It’s All a Balancing Act: Balancing Territories to Optimize Your Sales Potential

It’s All a Balancing Act: Balancing Territories to Optimize Your Sales Potential

When account planning at Salesforce we work to balance the territories among our sales representatives. This way we cover all the gaps, maintain a high morale, and ultimately drive more wins. Cover the gaps – to help develop your team Our balancing act starts with segmentation. It’s important to divide... Read More»