Category: Featured

"Introducing the New Salesforce Analytics Cloud": A New Salesforce E-Book

"Introducing the New Salesforce Analytics Cloud": A New Salesforce E-Book

For years, business has been divorced from data. Despite the undeniable advantages of data-driven decision-making, tools that give modern businesses a comprehensive — and comprehensible — view of their data are rare, if they exist at all. Business intelligence (BI) is a field that has attempted to close the gap... Read More»

How to Create Compelling Value With Account Planning [WEBINAR]

How to Create Compelling Value With Account Planning [WEBINAR]

Much has been said about the research that buyers are, on average, 57% of the way through their buying process before engaging with a supplier. But what would happen if you were already selling and engaging with the prospect about their business needs and establishing critical relationships? What if you... Read More»

Why Your Social Recruiting Isn’t Working

Why Your Social Recruiting Isn’t Working

These days, social recruiting is the norm. According to Jobvite’s 2014 Social Recruiting Survey, 93% of recruiters use or plan to use social recruiting, and 73% plan to increase their investment in social this year. Despite the pervasiveness of social media, however, the majority of recruiters (82%) see their social... Read More»

"10 Dreamforce Announcements That Will Shape Sales in 2015": A New Salesforce E-Book

"10 Dreamforce Announcements That Will Shape Sales in 2015": A New Salesforce E-Book

Being an industry leader is a vulnerable position in any market. The pressure to continue to do what's made you successful and shirk the need for innovation often becomes too great to resist. While this once was a strategy that could sustain an advantage for years, companies that fail to... Read More»

9 Key Attributes That Make a Salesperson a Great Sales Manager

9 Key Attributes That Make a Salesperson a Great Sales Manager

Is this you? You’re a very successful salesperson. You regularly beat your targets. You know your products, clients, market and competitors inside out. You’re buzzing with ideas and feel that you could do your boss’s job. Frankly, you’re ready for a new challenge. However, being a target-beating sales person and... Read More»

Vote Now: Winter '15 Nominations are Now Open!

Vote Now: Winter '15 Nominations are Now Open!

If you are anything like me, I am glad that the colder weather is approaching. The season brings warm winter fires, even more Pumpkin Spice Lattes, and it's the time for you to nominate awesome individuals from the community as the Winter '15 MVPs. Even if you are not familiar... Read More»

3 Key Behaviors for Superior Sales Performance

3 Key Behaviors for Superior Sales Performance

As a sales leader, are your efforts really making a difference? A 2011 study from the Aberdeen Group revealed that most salespeople are not meeting company expectations. They found that: Only 4% of salespeople in the bottom 30% of companies achieve their quota Only 49% of salespeople in the average... Read More»

4 Ways Salespeople Screw Up Social Networking

4 Ways Salespeople Screw Up Social Networking

Social engagement. Is it just another term to check off the buzzword bingo card at your next sales meeting? Not really. It simply means having robust conversations, exchanging ideas, providing insights, and sharing expertise—whether we’re online, on the phone, or meeting in person. It’s what salespeople do—or should be doing—all... Read More»

5 Ways to Grow Your Business With Customer Service [Infographic]

5 Ways to Grow Your Business With Customer Service [Infographic]

How does an SMB with limited resources, time, and money compete against the big fish? You need to engage the blowfish effect. If you haven’t heard of the blowfish effect, it’s the act of making your small business appear larger than it really is so you look like the big... Read More»

Lost in Translation: How Marketers Can Enter Foreign Markets With Confidence

Lost in Translation: How Marketers Can Enter Foreign Markets With Confidence

Great news! Your brand is considering international expansion, and your group has been selected to lead go-to-market strategies in new territories around the world. Now Job One is to make sure all of your product’s branded materials and content are ready to reach new audiences speaking different languages. Nothing a... Read More»