Category: Mobile

How To Make 2015 Your Year for Enterprise Mobile Success

How To Make 2015 Your Year for Enterprise Mobile Success

We’ve been involved with thousands of enterprises that have moved to mobile, and we’ve learned quite a bit along the way about those enterprises that are likely to fail at mobile, and those that help enterprises shift from mobile laggard to mobile leader. I hope to share some of those... Read More»

Salesforce1 Lightning — Changing the Game in 2015 [VIDEO]

Salesforce1 Lightning — Changing the Game in 2015 [VIDEO]

Of all the exciting product announcements at Dreamforce ‘14, few got people buzzing quite like the unveiling of the next generation of the Salesforce 1 Platform — Salesforce1 Lightning. Now anyone can build apps for any device faster than ever before. Just point, click, and build your business — it’s... Read More»

10 Social Advertising Best Practices for Startups

10 Social Advertising Best Practices for Startups

As I've written before, social media can be a great place to generate new leads. Your organic social reach, though, typically will reach people who have already heard of your brand and products. Social ads can be a perfect solution to augment your social strategy and bring in more new... Read More»

How to Get Started Turning Your Business into a Mobile Business

How to Get Started Turning Your Business into a Mobile Business

According to comScore, 176 million people in the U.S. owned a smartphone as of November 2014. That’s over 50% of the entire U.S. population that carries a supercomputer in their pocket. Sales, customer service, marketing, and every other part of your business is being revolutionized by mobile. LinkedIn reports that... Read More»

5 In-Store Mobile Tools Retailers Should Implement Now

5 In-Store Mobile Tools Retailers Should Implement Now

Another holiday season has passed, when once again retailers unintentionally pitted shoppers against each other in grueling competition. A simple objective such as collecting a gift on layaway would be easy if we could get the attention of the knowledgeable red-shirted sales clerk. But if the person next to us... Read More»

Top CES 2015 Social Trends

Top CES 2015 Social Trends

This week CES took over Las Vegas. Amid the celebrity sightings, guest speakers, concerts, and driverless cars, the top consumer electronics brands in the world all converge for one epic week of product announcements, keynotes, smart "things," and selfie sticks. The reoccurring themes of this year's show were wearable technology,... Read More»

5 Marketing Resolutions to Make in 2015

5 Marketing Resolutions to Make in 2015

As we enter 2015, we are bound to see countless resolutions made (and broken) over the next few weeks. With the beginning of a new year also comes yearly planning, sales forecasts, and goal-setting in your professional life as well. As you start to map out your strategic plans and... Read More»

6 Advanced Small Business Tips to Improve Customer Service

6 Advanced Small Business Tips to Improve Customer Service

Running a successful small business can be a struggle. Big-name companies have the luxury of being able to offer greater selection, better locations, and lower prices across all industries. Why, then, do customers keep coming back to small businesses? In many cases, it boils down to service. Small businesses are... Read More»

6 Apps that Will Help You Crush Sales Goals

6 Apps that Will Help You Crush Sales Goals

Ready to blow your sales goals out of the water? Good news: there are more than 1,000 apps on the AppExchange that can extend Salesforce and help sales teams close more deals. But how do you narrow down those 1,000+ apps to the best and most essential ones for your... Read More»

5 Best Practices for Exceptional Customer Service

5 Best Practices for Exceptional Customer Service

The modern customer looks vastly different from the customer of yesteryear. She is more connected to her devices, she's more informed and empowered, and companies have more data about their customers than ever before. The customer's expectations are high — really high. The modern customer is digital-savvy and expects a... Read More»