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4 Ways Salespeople Screw Up Social Networking

4 Ways Salespeople Screw Up Social Networking

Social engagement. Is it just another term to check off the buzzword bingo card at your next sales meeting? Not really. It simply means having robust conversations, exchanging ideas, providing insights, and sharing expertise—whether we’re online, on the phone, or meeting in person. It’s what salespeople do—or should be doing—all... Read More»

5 Ways to Grow Your Business With Customer Service [Infographic]

5 Ways to Grow Your Business With Customer Service [Infographic]

How does an SMB with limited resources, time, and money compete against the big fish? You need to engage the blowfish effect. If you haven’t heard of the blowfish effect, it’s the act of making your small business appear larger than it really is so you look like the big... Read More»

Lost in Translation: How Marketers Can Enter Foreign Markets With Confidence

Lost in Translation: How Marketers Can Enter Foreign Markets With Confidence

Great news! Your brand is considering international expansion, and your group has been selected to lead go-to-market strategies in new territories around the world. Now Job One is to make sure all of your product’s branded materials and content are ready to reach new audiences speaking different languages. Nothing a... Read More»

6 Steps to Optimize Your Networking Results

6 Steps to Optimize Your Networking Results

Networking has two sides. It can initiate a lot of business. Yet, if you don’t have an effective strategy, it can waste a lot of time. You can optimize your networking efforts by joining one of your clients (one who is thrilled with what you have done for him/her) at... Read More»

How to Build a Better Sales Kickoff Event

How to Build a Better Sales Kickoff Event

Over the past two decades, the traditional sales process has been completely transformed. Today’s marketplace is global and complex, and yet buyers are increasingly savvy and informed—even without the help of salespeople. The number of decision-makers on complex purchases has increased. Sales cycles are longer. Prices are more volatile. In... Read More»

Dreamforce '14: In Pictures

Dreamforce '14: In Pictures

As much as Dreamforce is about learning, networking, having fun, and giving back, it's also a feast for the eyes, a visual spectacle of tremendous proportions. Here's a small taste of what Dreamforce '14 had to offer. The Dreamforce Plaza was a spectacle at night. Hackathon participants celebrate making it... Read More»

IdeaExchange Update: Customer Ideas in the Winter '15 Release

IdeaExchange Update: Customer Ideas in the Winter '15 Release

The Winter ‘15 release is here — which means it’s also time to take a look at the customer Ideas being delivered! As a reminder, these Ideas come from our IdeaExchange—the place where members of our community can go to create and/or vote on the product enhancements they deem important.... Read More»

6 Tips for Turning Telesales Agents Into Demand Generation Pros

6 Tips for Turning Telesales Agents Into Demand Generation Pros

Are you throwing away sales? You are if you’re not helping your telesales agents to reach their potential. You can awaken their abilities and realize results. Below are six quick tips for igniting your agents’ inner talents and turning them into demand generation pros. 1. Cultivate Soft Skills In the... Read More»

The Most Powerful Question in Sales (and 3 Ways to Use it)

The Most Powerful Question in Sales (and 3 Ways to Use it)

As sales leaders, we’re often approached by our reps to weigh in on deal strategy. “What should I do? …" “...I have this customer who’s interested in our solution and I’m trying to figure out how best to position our value.” “...I’m putting together a presentation for the customer’s executive... Read More»

Optimizing Lead and Referral in Banking [Infographic]

Optimizing Lead and Referral in Banking [Infographic]

As software ‘eats the world,’ tech disruptors are no longer nipping at the heels of traditional banks; they’re in their kitchens cooking Thanksgiving dinner. Why is this happening? Information siloes and other obstacles to cross-team collaboration at traditional banks contribute to a startling 63% of leads that fall through the... Read More»