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ICYMI: The NYC Salesforce World Tour

ICYMI: The NYC Salesforce World Tour

What a memorable day in New York City! Yesterday Salesforce hosted our biggest New York event ever. We announced two big launches — the next generation of Social Studio, and the all-new Salesforce1 Mobile App. Thank you to everyone for an incredible show where we brought the energy of Dreamforce... Read More»

10 Steps to Getting Started with Reports and Dashboards

10 Steps to Getting Started with Reports and Dashboards

Reports and dashboards are a critical component of the Salesforce Sales Cloud, delivering insight to sales reps, managers, and executives across your company, and on any device. But lately, I have been getting a lot of questions about best practices around reports and dashboards in Salesforce. Regardless of whether you... Read More»

B2B Sales Benchmark Research Finds Some Pipeline Surprises [INFOGRAPHIC]

B2B Sales Benchmark Research Finds Some Pipeline Surprises [INFOGRAPHIC]

Implisit analyzed the pipelines of hundreds of companies to discover the channels that deliver the highest conversion rate. Are you focusing on the right channels? B2B sales processes are complex, with myriad stakeholders and prolonged decision cycles. That’s why it’s hard to know from the top of your head what’s... Read More»

Are You Missing a Critical Component of Your Lead Scoring Model?

Are You Missing a Critical Component of Your Lead Scoring Model?

Effective lead scoring means sales teams receive higher-quality leads and can focus on those with the greatest potential to convert. Implementing a great lead scoring model can put you on the fast track for increased productivity from your sales team, higher conversion rates, and a larger bottom line — all... Read More»

"Communities: The New Key to Business Success": A New Salesforce E-Book

"Communities: The New Key to Business Success": A New Salesforce E-Book

The collaborative economy is redefining the way we work — blurring the lines between employees and customers — and many new companies are thriving by connecting peers to one another. But what impact does the collaborative economy have on traditional B2B or B2C companies? It's significant. Your customers, employees and... Read More»

These NEW Winter '15 MVPs Warm Our Hearts!

These NEW Winter '15 MVPs Warm Our Hearts!

It's that time again! Today, we recognize a fresh new crop of Salesforce MVPs. This marks our 13th class of MVPs, and the talent just keeps getting stronger and stronger. In addition to seven brand-new additions, we're excited to announce another 42 re-rewarded MVPs who will be serving another year... Read More»

6 Apps that Make the Whole Team Shine

6 Apps that Make the Whole Team Shine

Give your team the gift of time this holiday season. With more than 2,600 business apps on the AppExchange, there’s something for every department to streamline processes, work faster, focus on the bottom line to close out the year—and spend more time at home with loved ones. Get ready to... Read More»

The Age of Real-Time Marketing: Why Customers Need to be the Main Focus

The Age of Real-Time Marketing: Why Customers Need to be the Main Focus

Real-time marketing has received a lot of attention in recent years, although different outlets define real-time marketing in different ways. While real-time marketing can be boiled down to a well-timed tweet about a current event, true real-time marketing is not about accidental success with a single social media post. Instead,... Read More»

Introducing the Next-Generation Salesforce1 Mobile App

Introducing the Next-Generation Salesforce1 Mobile App

How many of you would be lost without your smartphone, both in your personal life and at work? At Salesforce, we realize every one of our customers is actively defining and budgeting a mobile strategy so they can connect with their customers in whole new ways. In 2014, according to... Read More»

Healthcare Firms Find Care Coordination Success With the Salesforce1 Platform

Healthcare Firms Find Care Coordination Success With the Salesforce1 Platform

Home health care provider KinCare and Johns Hopkins Healthcare have been utilizing Salesforce to help with care coordination, improving customer service and reducing costs. KinCare is Australia’s largest home healthcare provider, serving 10,000 customers with 2,000 staff, most of whom are casual employees, called to work on an as-needed basis.... Read More»