Category: Sales Cloud

ICYMI: 5 Highlights from Today at Dreamforce

ICYMI: 5 Highlights from Today at Dreamforce

Day 3 of Dreamforce has come and gone. No doubt your head is spinning with everything you’ve learned this week about Salesforce’s new Customer Success Platform and how you are going to implement it to grow your business and build customer relationships. Companies can use this never-before-seen technology to better... Read More»

5 Steps for Kickstarting Your Online B2B Sales Operation

5 Steps for Kickstarting Your Online B2B Sales Operation

If you’ve been down the road of launching a new B2B web service, you know there’s no silver bullet or quick path to success. Building and monetizing a sales machine for a new business involves lots of hard work, learning, and iteration. But whether you’re starting from scratch or already... Read More»

Avoid Buyer's Remorse: 4 Tips for Hiring Top Talent

Avoid Buyer's Remorse: 4 Tips for Hiring Top Talent

The other day, a friend of mine was asking me for advice on hiring people for his small, but fast-growing business. While I’m no recruiting machine, I have hired a number of people in my day. What have I learned? Astute (but ultimately poor) candidates can put on a good... Read More»

"The Sales Process Map": A New Salesforce E-Book

"The Sales Process Map": A New Salesforce E-Book

The terms "Sales Funnel" and "Sales Process" are words that nearly any professional would recognize. However, a shocking minority of professionals and businesses actually understand their sales process or have a concept of what it even looks like. With technology adding more channels and changing customer behavior on a daily... Read More»

#DF14Emerging: Emerging Technology Trends at Dreamforce '14

#DF14Emerging: Emerging Technology Trends at Dreamforce '14

Technology is now the greatest change agent and the driving force for companies in today’s socially and digitally connected world. Companies are facing a critical inflection point as technology is empowering customers, influencing their expectations and enabling new, disruptive business models. The rise and convergence of many new and emerging... Read More»

5 Ways Marketing Automation Can Answer Your Event Marketing FAQs

5 Ways Marketing Automation Can Answer Your Event Marketing FAQs

See how marketing automation can help streamline the event marketing process from beginning to end. Read More»

Punch Above Your Business Weight [INFOGRAPHIC]

Punch Above Your Business Weight [INFOGRAPHIC]

There's something irresistible about an underdog story. From ancient tales like David and Goliath to much more modern stories like Airbnb and the hotel industry, there's something inspiring and exciting about rooting for the little guy. This disruptive power and underdog mindset are assets all small businesses have at their... Read More»

"Simplifying the Modern Sales Cycle": A New Salesforce E-Book

"Simplifying the Modern Sales Cycle": A New Salesforce E-Book

Technology has dramatically changed the face of the average sales cycle. With a host of new engagement channels to monitor, more educated and savvier consumers, and higher expectations than ever before, companies need the right tools to help simplify and streamline their sales cycles. With the help of CRM solutions... Read More»

App Mavericks: Create and Distribute Stunning Documents on the Road!

App Mavericks: Create and Distribute Stunning Documents on the Road!

While speaking with Greg Ryan, Senior Marketing Director for Canon, I learned not only that Canon is a huge customer of Salesforce, but also what inspired them to create Forms and Print Services for Salesforce. During our conversation, I could relate from my own client experiences that users want more... Read More»

The Secret for Using Videos to Align Sales and Marketing

The Secret for Using Videos to Align Sales and Marketing

There’s always room in any organization for better alignment between marketing and sales. Videos happen to make it incredibly easy to create a more unified outbound message. While your marketing team might be responsible for producing your creative video campaigns, it’s important that you are sharing them and making the... Read More»