Category: Sales Cloud

"Boost Your Sales With Channel Partners": A New Salesforce E-Book

"Boost Your Sales With Channel Partners": A New Salesforce E-Book

When it comes to growing your business, a channel partnership is an oppotunity to increase your value proposition to customers and grow your profits. A channel parter offers lead sharing, joint selling and access to different geographical markets to give your business a competitive advantage. But managing these partner relationships... Read More»

Why Salespeople Are Your SMB’s Biggest Asset for Growth—And How to Enable Them

Why Salespeople Are Your SMB’s Biggest Asset for Growth—And How to Enable Them

Whether you’re hiring your first salesperson or growing an existing sales team, salespeople are among your SMB’s most critical keys to success. Your salespeople are the anchors of your growth strategy because they’re devoting 100% of their time to the one thing you want to accomplish—getting more customers—without being in... Read More»

4 Major Ways Marketing Automation Can Help Growing Businesses

4 Major Ways Marketing Automation Can Help Growing Businesses

There are a number of misconceptions surrounding the concept of marketing automation, but one of the most prevalent is this: that marketing automation is a complex tool that a smaller marketing team would struggle to set up and maintain. In reality, marketing automation provides a number of benefits that are... Read More»

Small Business Spotlight: How Guidebook Grows Their Company and Employees

Small Business Spotlight: How Guidebook Grows Their Company and Employees

Guidebook was founded with a mission to connect people with the places in which they spend their time. Today, thousands of organizations use Guidebook to create their conference apps, corporate meeting apps, and other mobile apps for events. As co-founder and CEO of Guidebook, Jeff Lewis has overseen the company’s... Read More»

How to Get Started Turning Your Business into a Mobile Business

How to Get Started Turning Your Business into a Mobile Business

According to comScore, 176 million people in the U.S. owned a smartphone as of November 2014. That’s over 50% of the entire U.S. population that carries a supercomputer in their pocket. Sales, customer service, marketing, and every other part of your business is being revolutionized by mobile. LinkedIn reports that... Read More»

7 Apps That Do the Heavy Lifting for You

7 Apps That Do the Heavy Lifting for You

This year, instead of making the same old resolution to work harder, pledge to work smarter. With help from 2,600+ hardworking AppExchange apps, your team can manage workload more effectively, move your business faster – and achieve your resolution in no time! Check out these 7 apps that are guaranteed... Read More»

Small Business Spotlight: How Authenticity Became the A-word

Small Business Spotlight: How Authenticity Became the A-word

Here’s a resolution for 2015. Ban “authenticity” from your brand vocabulary. Haven’t we beaten the a-word to death? It’s become a lazy word, used by brands that don’t begin to deliver. Do they think we’re stupid? I want to give my industry the benefit of the doubt, so here’s what... Read More»

The Spring '15 Release Preview is Here [SLIDESHARE]

The Spring '15 Release Preview is Here [SLIDESHARE]

Check out the new Spring ’15 Release Preview to learn how you can connect with your customers anywhere with the Customer Success Platform. With over 250 new features in the Spring ’15 release, you can now build meaningful connections with your customers, partners, and employees on any device. The Spring... Read More»

Small Business Spotlight: How 365 Retail Markets Sustains a Culture of Innovation

Small Business Spotlight: How 365 Retail Markets Sustains a Culture of Innovation

365 Retail Markets was founded in 2008 with the ambitious goal of revolutionizing the vending industry. In the 7 years since, the company has proceeded to do just that with innovative solutions and an eye towards the future. As Director of Product at 365 Retail Markets, Ryan McWhirter is responsible... Read More»

10 Productivity Hacks for Startups and Entrepreneurs

10 Productivity Hacks for Startups and Entrepreneurs

Face it — founding, running, or working for a startup is hard and can be extremely stressful. The only constant is change, priorities are always shifting, and productivity is the key to success. As an entrepreneur or employee at a startup, it’s vital for you to be as productive and... Read More»