Dreamforce '05
Building Your Integrated Marketing Dashboard
So you want to measure the impact of your marketing
programs, but don't know where to start. Join us to learn how to build an
integrated dashboard that captures your most popular marketing analytics,
taking advantage of salesforce.com's latest capabilities. Use the examples
directly, or as a starting point to build your own unique marketing analytics.
This presentation is also available in
Breeze (45 mins), MP3 (43 mins),
PowerPoint and
PDF format.
Speakers: George Hu
(salesforce.com), Tricia Reilly Genesys (Telecommunications Laboratories)
1 Comments
October 6
Feedback Collected at the Dreamforce Session
Most valuable in this session: I liked being walked through "setting up a dashboard". This session helped me realize that we really need to work with our data before we can get value from dashboards.
Liked least in this session: I would have liked to see the presenter build several dashboards: one basic for small companies, one more complex for mid-sized companies & one even more complex for the larger companies. I also could have used more hands-on training or a hand-out to aid in following along.