Dreamforce '05
Website Integration
Integrating Your Web Site with Salesforce.com
Your Web site is a critical touch point for customer
and prospect interaction. Learn how to use salesforce.com's Web site
integration to capture leads, profile their interest, and more efficiently
serve them. We’ll address basic setup and strategy for new users, and then dive
into advanced integration topics like referral tracking and using cookies to
recognize return visitors.
This presentation is available in
Breeze (46 mins), MP3 (47 mins),
PowerPoint and
PDF format.
Speakers: Matt
Stodolnic (salesforce.com), Jenny Dixon (salesforce.com)
Using Salesforce as a Web Publishing Platform
Today salesforce.com
uses Webforce to power many of the most dynamic areas of our Web site,
including Job Postings, News and Events, and virtually all of CRMSuccess.com.
Built using Customforce and the Sforce API, this groundbreaking new application
allows for direct publishing through templatized JSP pages. Find out how you
could leverage a similar approach to manage content more effectively and
dramatically reduce publishing costs for your own site.
This presentation is available in
Breeze (46 mins), MP3 (47 mins),
PowerPoint and PDF format.
The Blowfish Effect: How to Appear Larger with Salesforce.com
Customers gravitate towards businesses they find
credible, and their first impression is often based on a visit to your
corporate Web site or on an email received. Learn how you can use
salesforce.com to give your company the appearance of a much larger
organization. We'll go beyond brochureware, and show you how to integrate your
Web site with key functionality. And we'll provide tips and tricks for
designing professional-looking HTML emails.
This presentation is available in Breeze (56 mins), MP3 (53 mins) and
PDF format.
Speakers: Joel Martin (salesforce.com), Harry Radenberg (IMLogic)
