Dreamforce 2007

http://www.salesforce.com/community/crm-best-practices/resource-training.jsp

By Track: By Day: September 18

Global Enterprise Best Practices: Customer Panel

Come listen to a panel of executives at some of the largest Salesforce implementations and hear exactly how they went about planning and successfully deploying the application for success. The executives will be available to answer questions on what you can do to ensure that you, too, can achieve your business objectives. Come with questions in hand!

Speakers

  • Toby Fox
    Assistant Vice President, KONE Oyj
  • Lance St. Clair
    Director, E-commerce & Business Automation, Dell Inc.
  • Paul Eide
    Manager, Project Management Team, Sprint Nextel Corporation
  • Isabelle Pignon-Mashola
    Director IT EMEA, Dell Inc.

Accelerated Lending on Demand

Velocity in lending has never been higher. Join this session to hear from customers that have increased the speed at which they do business. Learn best practices in lead capture and loan status. And we"ll be sure to leave some time for Q&A, too!

Speakers

  • Dan Lawson
    President, Lawson & Assoc
  • Basil Fedynyshyn
    Vice President, Platform Management, Wells Fargo Bank NA

Extreme Measurement: Proving Marketing"s Return

Finally! Create true end-to-end visibility for marketing results and ROI -- from the first click to closed deal. From the impression level for online campaigns to the response level for offline campaigns -- and with concise attribution of the right marketing source to every opportunity, every time. Ready to create some extreme Web analytics of your own? Join us to learn how you can get a pre-integrated solution to fully leverage the power of Omniture and Salesforce in one!

Speakers

  • Mikel Chertudi
    Senior Director of Demand and Online Marketing, Omniture, Inc.
  • Todd Barr
    Director of Customer Marketing, Red Hat, Inc.
  • Chad Sollis
    Director of Interactive Marketing, Omniture, Inc.

On-Demand Venture Initiation: Building a Company the “Salesforce Way”

Click here for session materials

So you"re ready to start an on-demand company -- but don"t know how to begin. How do you take advantage of the on-demand model to effectively build a business? Join us to learn how salesforce.com successfully pioneered the on-demand business model, and take home valuable tools and ideas to apply to your own company.

Speakers

  • Kirk Krappe
    Advisor, Apttus

Turn Customer Support from Cost Center to Competitive Advantage

Even the best contact center technologies will be limited in their ability to enhance the customer experience unless the underlying processes have been designed to support a companys strategy. Saaspoint provides business process best practices that can easily be deployed with Salesforce Call Center, to turn contact centers from a cost center into a competitive advantage. Saaspoint will also show how their new Mobile Field Scheduler can extend your existing solution to quickly assign work orders to your field service reps using salesforce mobile and text messaging.

Speakers

  • Jay Noble
    President, saaspoint

Working Better Together: Improving Business-IT Collaboration

Learn from other customers who have successfully achieved a healthy balance between business results and IT constraints. These esteemed business and IT leaders will share their step-by-step processesdeveloped on the Salesforce platformthat led to highly collaborative working relationships that are yielding extraordinary results.

Speakers

  • Dave Ziegler
    Global IT Director, P&G
  • Paul Edmondson
    Area Director, P&G

Chief Innovation Officer Roundtable

Join us for a discussion with top IT thought leaders on how to maximize the value of the Salesforce Platform for your development organization. Hear insights and best practices on how to automate critical business processes, integrate with other systems, and improve the partnership with business users.

Speakers

  • Max Rayner
    CIO and Executive Vice President of Products & Services, SurfControl plc
  • Doug Menefee
    CIO , Schumacher  Group of Louisiana
  • Basil Fedynyshyn
    VP Platform Strategy, Wells Fargo & Company 
  • Sanjay Saraf
    Vice President, Symantec Corp. 

Bring It Back: How and Where You Should Look to Integrate

Looking to tie information that lives in Salesforce with data that lives somewhere else in your business? Not sure how to approach this, or what your options are for integration? Join us to learn what other customers have done, what the most common integration solutions are, and how you can successfully use both in your business.

Speakers

  • Ellen Prokopow
    Operations Business Analyst, EnerNOC
  • Catherine Otocka
    Sales Ops/Salesforce Admin, Salary.com, Inc.

Hands-On: Search Campaign Success with Google Adwords

Salesforce for Google Adwords: Your ticket to ROI for Web campaigns! Get hands-on experience with Google Adwords to create, manage, and measure search engine marketing campaigns from within Salesforce. Learn how you can achieve complete visibility and control over your search engine marketing investments -- from keyword selection to closed deals.

 

Speakers

  • Justin Vinluan
    Google

Taking PRM to the Next Level

Listen to one of the early adopter PRM customers, F5 Networks, talk about their channel successes. Theyll discuss whats next for their program as they move beyond lead forwarding and deal registration to custom quoting and collaborative business planning with their partners.

Speakers

  • Jason Wiley
    Sales Systems Manager, F5 Networks Inc.