Dreamforce 2007

http://www.salesforce.com/community/crm-best-practices/resource-training.jsp

By Track: By Day: September 19

List Building and Email Marketing

Dont waste your marketing dollars -- or your credibility -- on email campaigns that dont produce results. Our panel of email marketing experts shares the secrets of success and answers your questions on list building techniques and email marketing. Hear the latest trends, evolving opinions, and newest strategies, and take home tips for improving your email response rates.

Speakers

  • Scott Dorsey
    President, ExactTarget, Inc.
  • Josh Feinberg
    VP Product Management, VerticalResponse

Government on Demand

The time has come for Government On-Demand. See how to use Salesforce On-Demand solutions to collaborate across agencies, borders and the public/private divide and manage people and processes more effectively. We"ll show you exactly how Salesforce helps you improve customer service, case management, outreach, and the overall experience of constituents, employees and partners.

Speakers

  • Mike Goodrich
    Director of Administration, Arlington Economic Development
  • Lisa Glass
    Project Manager, NPower NY
  • Jonathan Vaughan
    Partner, New Demand
  • Peter Reis
    Chief Support Services Officer, Wyoming Business Council

Flex Your Apps: Using the Flex Toolkit to Develop Rich UIs for Salesforce Apps

Click here for session materials

Looking to build business apps with rich user experiences? Join us to learn how to use the Flex Toolkit for Apex! Leave with the know-how you need to use Flash, Flex, and Adobe Integrated Runtime technologies from Adobe to build interfaces and apps your users will love.

Speakers

  • Dave Carroll Developer Evangelist, Salesforce.com
  • Michael Farrington, Salesforce Admin, Motorola 

Best Practices: Reporting on Social Impact

Do you need to measure more than just one bottom line? Do you need to understand your organizations impact in terms that do not fit on a profit and loss statement? Youll glean meaningful insight from three exceptional organizations that use Salesforce analytics to measure their qualitative social impact.

Speakers

  • Natan Zaidenweber
    President/CEO, Stakeware
  • Greg Denizard
    Director of Operations, Children"s Aid Society
  • Rebecca Brown
    Chief Advancement Officer, Family Service Agency Inc
  • Barbara Kibbe
    Senior Consultant, Monitor Institute

A Behind-the-Scenes Look at How We Built the Quote-to-Order Process

Get a sneak peak at how salesforce.com used Apex Code to build our new quote-to-order process. You won"t believe how much insight this session will add, and you"ll leave with plenty of tips, tricks, and best practices.
Please Note: Materials from this session are not available.

Speakers

  • Mike Rosenbaum
    Field Operations, salesforce.com
  • Sam Chung
    Sr. Director, Sales Operations, salesforce.com

Going Global: How to Take Your Implementation International

Looking to extend your Salesforce implementation overseas? You won"t want to miss this session, full of best practices from those that have been through it before. Get the nitty-gritty details you need to get started!

Speakers

  • Hernan Vera
    Director of Marketing, Global Supply Chain Solutions, Ryder System, Inc.
  • Scott Rames
    Director, Sales Force Automation, Dimension Data Plc.

Getting Started with Custom Objects

Are there business processes you wish you could run with the ease and simplicity of Salesforce? Join us to find out how other companies have leveraged custom objects and the AppExchange to successfully extend the benefits of Salesforce to other parts of the business beyond traditional CRM.

Speakers

  • John Johnson
    AVP, Licensing, ASCAP: The American Society of Composers, Authors and Publishers
  • Sara Rimer
    Global CRM Administrator, Danaher Motion
  • Cory Haber
    Internet Marketing Manager, Furnished Quarters LLC

Managing Problem Clients

Your top sales people want to spend their time on closing large transactions...but what happens when you have problematic customers who need a lot of attention? How do you balance growing customer demands while making you and your customer successful? Join us to get the answers you need.

Speakers

  • Lee Paries
    National Account Manager, Teradata, a NCR company
  • Mark A. Daley
    National Inside Sales Manager, Siemens Communications

Portal Mania: Extending Through the Web

If you"ve ever thought “I wish our could see all the data we manage in Salesforce” you need to come learn how they can. It"s easy to extend Salesforce to your customers, partners, and other external groups you interact with. Come learn how!

Speakers

  • Steven Frers
    VP Technical Services, CompassLearning, Inc.
  • Bruno Rosati
    Web & CRM Architect, Clarity Systems Ltd

PRM Implementation Success Factors

Join this session to see how easy it is to create custom portal experiences for your channel programs. Meet leading PRM experts as they share their secrets of partner program success. This session will provide channel executives and IT folks with a technical and business process review of how to design successful partner programs using Salesforce.

Speakers

  • Jason Wiley
    Sales Systems Manager, F5 Networks Inc.
  • Andrew O'Driscoll
    CEO, Apprivo