Salesforce Features

Extended Campaign Member Tracking

Better Visibility into Your Marketing Campaigns
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  • Track additional data about your campaign targets and respondents
  • See more campaign member details in campaign history related lists

Spring '07 provides two new campaign fields that are available for use on campaign reports and in campaign history related lists—Member First Associated and Member First Responded. For added visibility into campaign member profiles, you can add these fields to custom campaign reports, as well as to the following standard reports: Campaign Call Down Report, Campaign Member Analysis Report, Campaign Leads Report, and Campaign Contacts Report.

This feature is available in Professional, Enterprise and Unlimited Editions.

This feature is enabled by default.

Training, Documentation, & Best Practices

Feature Details

  • Member First Associated: This new field allows marketers to see the date that a member was added to a particular marketing campaign.
  • Member First Responded: This new field shows the precise date that a campaign member initially responded to a given campaign.
  • Report Availability: These two new fields can be added to custom campaign reports for added visibility into the profiles of campaign members. You can also add these fields to standard reports including: Campaign Call Down Report, Campaign Member Analysis Report, Campaign Leads Report, Campaign Contacts Report.

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1 Comments Bookmark

1 Comments

Rozanne
February 25

This is a step in the right direction, can we also add our own custom fields to the campaign history object?

For some of our newer campaigns, I've stopped using campaign history, because I needed to track a number of additional fields; ended up with a custom objects and an s-control to populate with one click.

Everything else in SF is so customizable, why so stingy with the campaign history object :-)