Customers who attended Dreamforce '08 heard about some of the great momentum around Salesforce to Salesforce. You heard George Hu at the Applications keynote on Nov 4^th mention that we've seen a 350% increase in the number of companies using the service and records shared in just the last three months. Based on feedback from customers we've also made the product available free of charge to ALL customers (including Group Edition) with the Winter ’09 release. So all customers can send and accept invitations and share data with other companies using Salesforce CRM at no charge.

Some of you might have attended the sessions in the Channel track. If you did you learnt first-hand from customers who are using the product to drive greater lead conversion rates. You learnt how salesforce is using the product to run joint marketing campaigns with its partners and how global Networks are forming between vendors and partners with the ultimate goal of collaborating real-time on the force.com platform. One session that received rave reviews was around Joint Selling - how Secure Computing and Fishnet Security are driving higher levels of collaboration and closing deals faster since they've started using Salesforce to Salesforce. This was a great session for any customer looking to run a pilot with their top partners. Take a listen and as always if you need any help from the product management team to kick-start a pilot, don’t hesitate to contact us (s2s@salesforce.com)

Sessions of interest:

-       Joint Selling with Partners using Salesforce CRM

-       Best Practices in Lead Distribution

-       Bringing Web 2.0 to the Channel

-       How to Build your own Salesforce CRM Partner Network