With the explosion of social media channels, companies need to think about how they can share social media guidelines and best practices with their employees. Starting this week, we will bring you a series of posts from our own Salesforce Social Playbook. Check back weekly for new entries and let... Read More »
This week is Small Business Week 2012, and business and academic leaders will be working together across the Internet and with in-person events to help small businesses compete more effectively, find customers, and grow their businesses. Desk.com and Do.com — two small companies that have recently become part of Salesforce... Read More »
What is branding? Your brand is the unique personality and identity of your company that sets it apart from others in the same market niche. It’s the persona your business presents to the world. A brand is composed of many diverse pieces that, together, capture the imaginations of your buyers.... Read More »
For many small businesses, blog ideas are as rare as hens' teeth. It's true that coming up with ideas for regular blog posts can be intimidating. But it's not necessary to be a professional writer to publish popular, memorable blog posts. One solution to this challenge is to use blog... Read More »
With the explosion of social media channels, companies need to think about how they can share social media guidelines and best practices with their employees. Starting this week, we will bring you a series of posts from our own Salesforce Social Playbook. Check back weekly for new entries and let... Read More »
Just a few years ago, a section of an aisle in most supermarkets was devoted to cereal. Today, a trip to the 50-foot long cereal aisle is a shock and awe experience—a baffling maze of choices. At the end of the maze you may feel a bit disoriented, with three... Read More »
Infograhic in real time about the presidential election 2012 in France developed on Heroku, pulling data from Radian6 and integrated in Facebook. Read More »
Twitter for business just makes sense. Why? Twitter instantly connects people everywhere to what is most meaningful to them at that moment. It satisfies our human “instant gratification” needs, and using Twitter for business can help you satisfy your customers’ craving for immediacy, as well. We’re quite a globally connected... Read More »
Have you considered a corporate blog for your company, but don't know where to start? Do you already have a blog, but unsure how to improve your results? In the presentation below you'll be introduced to the following tips: Master the do’s and don'ts of corporate blogging Create a team... Read More »
Depending on how you look at it, resolving a customer’s problem is the beginning or the end of a journey. Companies who decide to put the customer at the center of all business strategies and activities are making a commitment to engagement, yes. But more than that they are making... Read More »
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