Social meets enterprise: Announcing Force.com for Facebook
Nov 4, 2008Yesterday, we made history.
During the opening platform keynote at Dreamforce 08, Marc Benioff, Chairman, CEO, and Founder of salesforce.com, and Sheryl Sandberg, Chief Operating Officer of Facebook, unveiled Force.com for Facebook, a new partnership between Facebook and salesforce.com that allows Facebook developers to build and run their apps on the Force.com enterprise cloud. Force.com for Facebook is made possible by our new Force.com Sites technology, which allows customers and partners to publish any Force.com app to any website, whether its their intranet, public website, or even Facebook and other containers.
Directly from within Apex Code, developers can easily call out to the Facebook APIs, make FQL queries for social graph data, and generate FBML/XFBML. For the first time, Facebook developers can take full advantage of salesforce.com's global trusted infrastructure that takes care of everything from data center and hardware to database, application, operations, and enterprise services like security, sharing, permissions, and workflow. We want developers to focus on great ideas and innovation, not infrastructure.
This is exciting news for everyone. Our customers want to be where their customers are, and increasingly, their customers are spending time on Facebook. salesforce.com customers now have a new and powerful way for viral distribution and end-user engagement like never before. Facebook developers now have a faster, more complete, and lower risk model than ever before-- not to mention the possibilities around accessing new audiences and business models beyond traditional ads. Last but certainly not least, Facebook users will enjoy a whole new class of business applications integrated as part of their Facebook experience.
To learn more and start developing now, click here


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