The AppExchange Blog - May 2009
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Turbo Charge Salesforce CRM With Cast Iron
Patrick Morrissey May 22, 2009Integration continues to be a top of mind issue for both customers and prospects at Salesforce. For new customers, often the question is, should integration be part of my initial CRM deployment? With existing customers, the question is often much larger - what is the role of integration in my CRM strategy? Or better yet, as I move from the sales cloud to the Service Cloud and build my own cloud applications, how should I think about integration strategy? Can I really integrate with all my back office systems in a way that shows immediate impact and doesn't break the bank?
To get answers to these questions, register now for next Thursday's webinar with Cast Iron where we will be discussing integration to help you maximize your investments in CRM and cloud computing. The reality is that to obtain a true 360 degree view of your customers requires data from other systems being integrated into your SalesforceCRM environment.
Really capturing the power of cloud computing requires integration, but that does not mean lots of money and tons of time. The old days of hand coding integration are over. On the webinar Cast Iron will be discussing integration in days for maximum business impact. Chris Spear from Extra Space Storage will be talking about their strategy and the impact of integration for their sales cloud and service cloud implementations.
The story is compelling and the impact can be immediate. Please join us.
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Momentum in Cloud Computing
Patrick Morrissey May 18, 2009Seems like all the news cycles report continue bad economic news, job losses, plant closing, and dire economic forecasts. However, Cloud Computing seems to be a rare exception. More information arrives every day to suggest that not only are clouds rolling in, but a cloudy forecast brings good news. Consider the following:
- Maxplore hires Cloud Computing Industry vet Dave Yarnold as CEO. He was VP of Sales for Success Factors and he sees a huge opportunity in field service.
- Right90 secures a new patent blending OLTP and OLAP to deliver better forecasting. You can expect more news from them this week.
- Cast Iron finds itself in full glossy color in the Wall Street Journal as a great example of a company using the down turn to build competitive advantage.And even the iPhone crowd needs great cloud business apps like Salesforce. And with all the news coverage on Force.com being 5X faster to develop on than the old school platforms, expect the clouds to keep rolling in. Next stop, Denver tomorrow for Cloudforce.
See you there.
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Have Apps, Will Travel: 9 New Mobile Apps You Can't Miss!
Sara Varni May 7, 2009More than ever, time is money. Get more done on the go with these great new mobile apps from the Force.com AppExchange!
We have several new solutions from Force.com Labs that make use of Visual Force pages and help you manage everything from email templates to approvals- all from your iPhone, Blackberry or Windows Mobile device.
Also, take a look at 4 new mobile extensions of native solutions from Appirio, Glovia.com, Jobscience and Maxplore!

To check out the full set, click here. To learn how you can get started with Salesforce CRM mobile, click here.
